MARKETING BUSINESS SUMMIT 2024

7° EDIZIONE - 15 e 16 NOVEMBRE a MILANO
SEO EDITION

EDIZIONE VERTICALE E AVANZATA SULLA SEO
SOLO SEO | EVENTO SOLO IN INGLESE (NO TRADUZIONE)

SEO EDITION 2024 A MILANO

Edizione speciale con ospiti internazionali SEO - CONTENT - AI

Masterclass SEO Advanced 15 & 16 novembre Milano

Il Marketing Business Summit 2024 si terrà a Milano il 15 & 16 novembre e sarà un evento verticale SOLO SULLA SEO!

L’evento sarà solo in lingua INGLESE (no traduzione in italiano).

Marketing Business Summit
Technical SEO EDITION

Workshop intensivo, avanzato e pratico durante il quale potrai interagire con i relatori per chiedere consigli e sciogliere dubbi tecnici avanzati sulla SEO. Verranno mostrate metodologie, tecniche, casi studio e pratiche scientifiche sul posizionamento nei motori di ricerca!

Perchè partecipare all'edizione SEO 2024?

Potrai apprendere casi studio, esempi, consigli da subito replicabili di alcuni tra i più grandi esperti SEO

Talk unici, non teorici, né markettari

Il 90% delle ricerche mondiali avviene sui motori di ricerca. Comprendere le tecniche, il funzionamento e come aumentare la propria visibilità online è cruciale!

Capirai, in MODO CONCRETO E PRATICO, come sfruttare la SEO per ottenere LEAD, VENDITE e aumentare il fatturato.

“Un percorso avanzato sulla SEO moderna!”

ALGORITMI

LINK & DIGITAL PR

MACHINE LEARNING

TECHNICAL SEO

LOCAL SEO

SEO CONTENT

CASI STUDIO

TEST SEO & TIPS

UN EVENTO IMPERDIBILE

0 +

Partecipanti a MILANO

0 +

SPEAKERS

0 +

EXHIBITORS

0 +

MASTERCLASS

SPEAKERS 2024

Abbiamo selezionato i migliori relatori SEO. Relatori Internazionali per avere casi studio reali e concreti

Speaker in definizione…

Lily Ray

Vice President of SEO Strategy at Amsive
[from New York, USA]

Arnout

Arnout Hellemans

SEO Specialist
[from Amsterdam, Netherlands]

Craig Campbell

SEO Evangelist
[from Glasgow, Scotland]

Lauren Henley

Digital PR Strategy at JBH
[from Preston, United Kingdom]

Marco Giordano

SEO Specialist & Data Analyst Consultant [from Zurich, Switzerland]

Omi Sido

Senior Technical SEO at Canon Europe [from London, United Kingdom]

Gianluca Fiorelli

Senior Strategic and International SEO Consultant
[from Valencia, Spain]

Samuel Schmitt

Founder of thruuu
[from France]

Speaker under definition

SEO Tech

Casi studio reali

I docenti mostreranno step by step casi studio di successo replicabili in ambito SEO

LE NOSTRE 3 CARATTERISTICHE PRINCIPALI

TOP SPEAKER

Portiamo in Italia alcuni tra i più esperti speaker in Digital Marketing e Business, quindi l’unica occasione per conoscerli ed ascoltarli è venire al Marketing Business Summit.

NO MARKETTE

Gli speech sono tutti pratici e basati sull’esperienza professionale dei relatori: non ci sono markette o contenuti autopromozionali. Non interessano a nessuno.

seo avanzata

Due giornate dove avrai modo di confrontarti con i migliori SEO. Dalla SEO Tecnica alla strategia ai casi studio pratici e concreti!

Dicono di noi

PROGRAMMA SEO EDITION
15 & 16 NOVEMBRE 2024

Programma in definizione – Evento in lingua inglese!

09.00

masterclass advanced seo

Lily Ray

9.30 – 11.00

SEO – advanced tecnical – under definition

Speech in lingua inglese / Speech in English:

  • What changed this year in SEO
  • AI Revolution – AI overviews
  • Google SGE
  • Knowledge Graph &  Knowledge Panel
  • Entity SEO and its impact on E-A-T
  • Google’s UPDATE 
  • ….
  •  

11:00 – 11.30

COFFEE BREAK

Marco Giordano

11.30 – 13.00

Technical SEO – Artificial Intelligence – AI

 Speech in English: 

  • Advanced SEO Audit – Using GSC, GA4 and other data sources to drive SEO and business decisions
  • Content Management 101 – Measuring Decay/Finding Evergreen pages and preventing risk in SEO
  • How to summarize a website – Classifying websites with AI and Knowledge Graphs 

13:00 – 14.00

pausa pranzo libera / lunch break

Arnout

Arnout Hellemans

14.00 – 15.30

SEO in practice – Advanced SEO under definition

Speech in English: 

  •  javascript seo auditing

  • crawling and rendering

  • site performance/ cwv

  •  how to prioritise tech seo findings

  •  how to assess the impact of tech seo in €€€

  • how to communicate to C level and get tech seo implemented

  •  free and paid stack for tech seo

15:30 – 16.00

COFFEE BREAK

Lauren Henley

16.00 – 18:30

Link Building + Digital PR – Boost for SEO

 Speech in English: 

Digital PR and Link Building at 2025

  • Discovery – How to analyse audience, industry, traffic opportunities and your commercial goals, to identify the key areas where link building can have the most significant impact. 
  • Strategy – How to turn the learnings from your Discovery phase into a solid strategy. Combining technical and business insights with the current news landscape creates a long-term strategy to drive links and referral traffic to those key commercial pages. While we plan how to drive external links to target pages, we also assess internal links and site architecture to maximise link equity.  
  • Implementation – How to use a blend of planned and reactive techniques that drive backlinks to your target pages.
  • Reporting – Showing the impact of your link-building activity.

4° Speaker together + 2° Special Guest

Gianluca Fiorelli

Omi Sido

Arnout

Arnout Hellemans

Lauren Henley

Marco Giordano

Lily Ray

18.30 – 19:00

real time sites analysis + q&A

 Speech in English: 

  • Real-time site analysis
  • Answering SEO questions
  • Advanced SEO TIPS

Networking

seo networking

09.00

masterclass advanced case studies

Samuel Schmitt

9.30 – 10.00

Doubling Traffic: The 3 SEO Strategies That Transformed My SaaS Business

 Speech in English:

Discover the three proven growth strategies I implemented over the past 12 months on my SaaS website. These strategies not only doubled our traffic but also increased our conversion rate and attracted over 20,000 new users through the power of SEO.

In this session, I’ll detail how to:

– Create engaging and valuable free tools
– Optimize bottom-of-funnel (BOFU) content
– Leverage the power of topic clusters

Join us for an in-depth look at these tactics and learn how to apply them for your own SaaS growth.

Craig Campbell

10.00 – 10.30

Case Study bomb – under definition

 Speech in English:

Craig will show you a novel and truly incredible case study. Step by step you will discover mind-blowing SEO techniques to get results… bomb!

Gianluca Fiorelli

10.30 – 11.00

advanced seo case study – under definition

 Speech in English:

  • ….
  • ….

11:00 – 11.30

COFFEE BREAK

Speaker in definizione

11.30 – 12.00

advanced seo case study – under definition

Speech in English:

  • ….
  • ….

Speaker in definizione

12.00 – 12.30

advanced seo case study – under definition

 Speech in English:

  • ….
  • ….

Speaker in definizione

12.30 – 13.00

advanced seo case study – under definition

Speech in English:

  • ….
  • ….

Networking

seo networking

ACQUISTA
TICKET MBSUMMIT 2024

Il prezzo aumenterà il 2 giugno

PREZZO SCONTATO ENTRO IL 2 GIUGNO

+iva

INVECE DI

€ 669

COSA STO ACQUISTANDO?

Ingresso 15&16 novembre – Milano-  a 2 giorni di altissima formazione SEO

Slide dell’evento & Casi studio

Bonus Pack: Tutti i video delle precedenti edizioni

Acquista ora a SOLI 99€+iva  invece di 669€.

COME POSSO PAGARE?

Paypal, Carta di Credito o Bonifico

Acquista Ora in Offerta

Puoi pagare con Paypal, Carta di Credito o Postepay.

Se hai necessità di pagare con BONIFICO BANCARIO, inviaci un’e-mail a info@mbsummit.it e ti forniremo gli estremi per il pagamento.

Location MILANO

HOTEL RAMADA - Milano

Hotel RAMADA MILANO

Le Masterclass si terranno presso Hotel Ramada di Milano

Indirizzo: Via Stamira d’Ancona, 27, 20127 Milano MI – 15 & 16 NOVEMBRE 2024

CONTATTACI

Alcune foto dell'edizione 2023

SPONSOR EDIZIONE 2024

Vuoi dare visibilità alla tua attività? Vuoi essere Sponsor di uno degli eventi più innovativi e moderni in Italia? 

Inviaci un e-mail o compila il form di contatto per richiedere la sponsorship! Potrai avere il tuo stand per l’evento del 15 e 16  novembre a Milano.

OGANIZZATO DA

MAIN SPONSOR

GOLD SPONSOR

Partner

Perchè UNIRTI a noi?

casi studio reali

Investi sul tuo business e sulla tua formazione con COMPETENZE CONCRETE e METODOLOGIE dei migliori esperti INTERNAZIONALI 

tips pratici

Potrai apprenderi TIPs pratici da applicare subito al tuo business o alla tua realtà aziendale!

networking

Interagisci con relatori, sponsor e partecipanti e fatti influenzare dal magico mondo di MBSummit

Lily Ray

Vice President of SEO Strategy at Amsive

Lily Ray is the VP of SEO Strategy and Research. at Amsive Digital, where she provides strategic leadership for the agency’s SEO client programs.

Born into a family of software engineers, web developers, and technical writers, Lily brings a strong technical background, performance-driven habits, and forward-thinking creativity to all programs she oversees. Lily began her SEO career in 2010 in a fast-paced start-up environment and moved quickly into the agency world, where she helped grow and establish an award-winning SEO department that delivered high-impact work for a fast-growing list of notable clients, including Fortune 500 companies.

Lily has worked across a variety of verticals with a focus on retail, e-commerce, b2b, and CPG sites. She loves diving into algorithm updates, assessing quality issues, and solving technical SEO mysteries.

Marco Giordano

SEO Specialist & Data Analyst Consultant

Marco Giordano is a Data Analyst and SEO Specialist working with B2C content websites. His main tools range from Python/R/SQL to Google Cloud and Airtable to audit websites and improve their processes.

He owns a newsletter called Seotistics to explain people how to apply data in their SEO workflows